A selection of social media campaign work
Lancôme – La Vie Est Belle
Insta story animation series for Lancomes, La Vie Est Belle perfume ad campaign.
Using just flat, pack-shot imagery and a set of logos, I created this fully-layered flower bloom animation to grow from behind the perfume bottles. Each petal was individually cut in Photoshop from a flat image then taken into After Effects to animate a realistic flower blooming effect. The idea here was to exhibit the effects and power of La Vie Est Belle fragrance in short but impactful animation.
- Take a look at the two client favourite insta stories below.
Lancôme - La Vie Est Belle stories ad 1
Lancôme - La Vie Est Belle stories ad 2
Ebay – Opportunity
Animated promotional series for Maybelline’s virtual make up tool.
This selection of animations demonstrate how to use Maybelline’s ’try before you buy’ make up app in a fun and engaging way- each with a slightly different theme.
- Take a look at the series of animations created below.
Ebay - Opportunity ad1
Ebay - Opportunity ad2
Moussy
Animated social ads for American Express range of credit cards & eligibility.
Using flat pack-shots and lifestyle imagery, it was time to get creative with the minimal assets on hand in a short timeframe. Each animation showcases a different setting and style for the same call to actions, all tied into American Express branding to produce a coherent animation set to advertise their message across social media in an engaging way.
- Take a look at the series of animations created below.
Deliveroo – That Deserves
Animated ad campaign assets for all social media platforms and motion billboards across the UK.
I’ve been lucky enough to work with Deliveroo for a number of high profile advertising campaigns. Using artworked food imagery for multiple cuisines and restaurants, the task was to create a bank of fun and engaging quick fire ad animations to elevate the brands presence both on and offline.
Over 50 different cuisine animations were created, in all social media formats in multiple languages.
- Take a look at the two youtube examples assets below.
Deliveroo - That Deserves - Youtube 1
Deliveroo - That Deserves - Youtube 2
Maybelline – Makeup your mind
Animated promotional series for Maybelline’s virtual make up tool.
This selection of animations demonstrate how to use Maybelline’s ’try before you buy’ make up app in a fun and engaging way- each with a slightly different theme.
- Take a look at the series of animations created below.
Maybelline - Makeup your mind - ad1
Maybelline - Makeup your mind - ad2
Maybelline - Makeup your mind - ad3
American Express – Express your self
Animated social ads for American Express range of credit cards & eligibility.
Using flat pack-shots and lifestyle imagery, it was time to get creative with the minimal assets on hand in a short timeframe. Each animation showcases a different setting and style for the same call to actions, all tied into American Express branding to produce a coherent animation set to advertise their message across social media in an engaging way.
- Take a look at the series of animations created below.
American Express - Express yourself ad 1
American Express - Express yourself ad 2
American Express - Express yourself ad 3
Calm – App of the Year
Facebook+Instagram feed social ads to celebrate Calms’ App of the Year award.
Using just flat lifestyle imagery, I used cutting and layering techniques to from the different focal points to create a fully seamless 2d/faux3d environment with depth of field.
- Take a look at the two client favourite insta stories below.